GEO & SEO · From a website finding to a checked fix
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GEO/SEO optimisation

GEO & SEO for the pages buyers use to decide.

SEO helps people find your site in search. GEO focuses on how clearly sources and answers can describe your business. We start with buyer questions, agreed pages and the evidence you can provide.

What GEO work changes

How GEO work aims to make a business easier to describeYour confirmed facts become clear agreed pages with FAQs and structured data, which search engines and AI systems can read, which can help them describe your business more clearly. This is not guaranteed.Your factswhat you offer, evidenceand limits you confirmClear pagesagreed copy, FAQs,structured dataReadable sourcessearch engines and AIsystems can parse themClearer descriptionof your business(not guaranteed)We improve the first two. AI mentions, rankings and citations are never guaranteed.
What GEO work changes, and what it cannot control.

Who it suits

Businesses with real products and services that buyers research before they buy, and with facts and evidence they can support.

What it covers

  • Website and content diagnosis
  • Your business facts and evidence
  • Buyer-question and keyword research
  • Professional content and key page improvements
  • Technical SEO and crawlability fixes: only where the written scope of your order says so
  • Agreed external material and distribution
  • Review of search data, AI observation and website readiness, reported as three separate things

Two ways to start

Starting brief

Answer three questions to get a checklist you can bring to an enquiry.

It runs on this device and does not inspect your website or query AI.

Build your starting brief

Website Quick Check

Request a separate review of public website pages.

See the scope before you enquire.

See the Quick Check scope

Start with one fix

Monthly

GEO Starter

From S$368 /month

Fix the basics & maintain.

  • 20 company-wiki articles every month (10 Chinese + 10 English)
  • Monthly check across 5 AI tools (English & Chinese)
  • 1-page red/amber/green diagnosis
  • 1 fix a month, agreed first
  • Before/after retest
  • You vs 2–3 rivals snapshot
  • Company LinkedIn kept in sync (~4 posts, you approve)
  • Plain-English monthly update

Minimum 3 months, then month-to-month. Prices exclude GST. We don't promise rankings, AI mentions or enquiries. See Plans.

  • One diagnostic report each month
  • A clearly defined fix
  • Traceable deliverables

Before you order

  • We confirm that we can reach your site for the agreed fix.
  • Your order names the single fix, how it will be accepted and how it will be retested.
  • If the fix cannot be scoped, we talk through the scope with you first instead of taking an order.

Monthly subscription. A technical SEO audit is not included; it is a separate service, quoted on request.

Discuss GEO Starter

How a GEO Starter month runs

GEO Starter monthly cycleFive steps each month: agree the scope, diagnose with evidence, you approve, make and record the change, retest under the same agreed conditions. The next month starts a new diagnostic.1 Agree scopeone fix, access, check2 Diagnoseevidence with findings3 You approvebefore any change4 Make changerecorded against scope5 Retestsame agreed conditionsNext month: a new diagnostic and one new scoped fix. A retest is a record, not a promised outcome.
The GEO Starter month, step by step.
  1. Agree the scope. Identify the specific issue, the one fix under consideration, access needs, the acceptance check and the retest method.
  2. Record the evidence. Keep the relevant answers and sources visible so observations can be distinguished from assumptions.
  3. Explain the finding. Review what the diagnostic found and what the proposed fix addresses.
  4. Get approval. The proposed change is reviewed and approved by you before it is made.
  5. Make and record the agreed change. The change and its reference are recorded against the agreed scope.
  6. Retest under the agreed conditions. We record what was checked and observed. A retest is not a promise of a particular traffic, enquiry or sales outcome.

What to bring to the first conversation

  • The website and page you want considered.
  • The buyer question or issue you want to address.
  • The business facts or evidence that support the page, and any claims that must not be changed.
  • Who can approve a proposed change and arrange any required site access.
  • How you would judge the agreed fix and what should be checked again.

Do not send passwords or secret credentials in an enquiry. Read more on GEO and SEO for buyer search.

Keep improving

GEO Growth

From S$1,875/month

For steady improvement.

Everything in Starter, plus:

  • 40 articles a month (20 topics, English & Chinese)
  • 2 fixes a month, agreed first
  • 15 buyer questions tracked in English & Chinese
  • AI-ready service, price and lead-time info, and an AI-submittable enquiry form
  • ~8 LinkedIn posts, you approve
  • Written monthly review

Minimum 3 months, then month-to-month. Prices exclude GST. We don't promise rankings, AI mentions or enquiries. See Plans.

Discuss GEO Growth

GEO Authority

From S$3,750/month

For complex products and deeper buying decisions.

Everything in Growth, plus:

  • 60 articles a month (30 topics, English & Chinese)
  • 4 fixes a month, agreed first
  • 1 bilingual case study or comparison a month
  • Outreach material pack (prepared, not placed)
  • You vs 5 rivals snapshot
  • Industry knowledge base
  • ~12 LinkedIn posts, you approve

Minimum 3 months, then month-to-month. Prices exclude GST. We don't promise rankings, AI mentions or enquiries. See Plans.

Discuss GEO Authority

What each plan does, by kind of work

Kind of workGEO GrowthGEO Authority
Research15 buyer questions tracked in English and Chinese, plus 2–3 rivals (everything in Starter, plus)Same, with a snapshot versus 5 named rivals, plus an industry knowledge base
Creation40 articles a month (20 topics in English and Chinese), plus AI-ready service, price and lead-time information and an AI-submittable enquiry form60 articles a month (30 topics in English and Chinese), including one bilingual case study or comparison
Maintenance2 agreed fixes a month, plus Starter's monthly check and retest4 agreed fixes a month, plus everything in Growth
DistributionAbout 8 short LinkedIn posts a month from that month's new work, after you approve, where the platform allowsAbout 12 short LinkedIn posts, plus an outreach material pack (prepared, not placed)
MeasurementWritten monthly reviewWritten monthly review, with the wider rival snapshot

Quantities, timelines and revision rounds follow the latest confirmed specification and are written into your scope. Real case studies need evidence and permission to publish. Expert review, filming and media buying are quoted separately.

Optional swaps

GEO Growth and GEO Authority have a fixed monthly deliverable list. If you prefer, you may swap up to 2 (Growth) or 4 (Authority) of that month's new or updated pages for items on this list, agreed in writing first. Nothing is pre-selected.

TypeWhat you get
Static post templatesTwo editable post layouts for one platform, language and size, each with a preview export, plus one replacement note.
Sales one-pagerOne document of up to two pages and 600 words, with the source file and a facts-and-enquiry-entry checklist.
Standard enquiry reply libraryFive reply templates of up to 120 words, with purpose, variables and who to escalate to.
Change sync for existing materialsThree URLs of up to 100 words each, with a before-and-after record. (Scope relative to the plan's own page updates is still being confirmed.)
Warm-introduction packA one-page business summary, an introduction template of up to 150 words, and an entry and owner guide.
Single-process SOPOne process written up in up to five pages and five steps, with a checklist.

Suggested combinations (aids only)

  • Sales follow-up: sales one-pager + reply library
  • Referrals: sales one-pager + warm-introduction pack
  • Team continuity: post templates + single-process SOP
  • Authority reference: sales one-pager + reply library + warm-introduction pack + one more of your choice

These suggestions change nothing about what you may choose. No extra paid item is pre-selected, and there are no crossed-out prices or gift totals.

SEO services that are separate from the plans

The plans cover the SEO work counted in them. These services apply only to work beyond that, and the same work on the same page is never charged under both.

ServiceWhat it isInside a plan?Price
Technical SEO auditCrawl, index and structure checks for one site of up to 50 URLs, with a fix list. (scope to be confirmed in your written scope)Only the work counted in your plan; extra work is quotedRequest a quote
SEO operationsFor one market and one site: monthly research, two page improvements and a report. (scope to be confirmed in your written scope)Only the work counted in your plan; extra work is quotedRequest a quote
Local SEO, maps and genuine review processFor one real location: profile data, four updates a month and a process to invite genuine reviews. (scope to be confirmed in your written scope)Only the work counted in your plan; extra work is quotedRequest a quote
International SEO and multilingual structureStructure for one new language, with up to 20 URLs mapped. (scope to be confirmed in your written scope)Only the work counted in your plan; extra work is quotedRequest a quote

How we measure

  • Search data from your own analytics and search tools.
  • AI observation: manual observation of an agreed set of questions, shown only when it has actually been run.
  • Website readiness: checks of the site itself.

These are reported separately. We do not present one as another.

What we do not promise

We do not promise AI recommendations, rankings, citation counts, independent press coverage, sales or unlimited revisions. Business results are your business's own to report; we record deliverables, changes and what we observed.

Scope and fees

  • Work already covered by your plan is not charged again.
  • Expert review, filming, media buying, ad budgets and third-party software are quoted per item.
  • Applicable taxes are stated in the formal quote.
  • Contract length, cancellation and unused allowances are set out in the written scope.

GEO & SEO

Service questions.

These answers describe our service and process. They are not customer results.

What is the difference between GEO and SEO?

SEO helps buyers find and understand your service pages in search. GEO (generative engine optimisation) works on how AI answer tools such as ChatGPT, Perplexity, Gemini and Google AI Overviews can describe your business from facts and evidence you can verify. We report search data, AI observation and website readiness separately.

How does the work run?

We agree the scope and buyer questions, keep the original answers and sources, explain the findings, make the changes you approve, record the links and retest under the same conditions. See our approach.

Who is it for?

Businesses with a real product or service, buyers who research before they buy, and facts and evidence they can provide and verify.

Do you guarantee results?

No. We do not guarantee that an AI system will mention or recommend your business, or any ranking, citation count, media coverage, enquiry or sales result. You receive reports, agreed changes and retest records under the same conditions.

Is a technical SEO audit included?

Not in the S$368/month GEO Starter. A technical SEO audit is a separate service, quoted on request.

Where do I start?

Start with GEO Starter, or request a GEO assessment. Scope and price are confirmed in writing before any work begins.